Top 6 Factors to Consider When buying Text Link Ads

So, you've decided to purchase a few text link ads to give your site a boost in SERPS (Search Engine Result Pages) and increase your organic traffic.

Now you need to know exactly what you're looking for. Of course everyone is infatuated with the almighty PR. And believe me, PR is still important. But there are other important factors to consider as well, some of them are just as important as PR.

Here's my list of the top 6 things to consider when buying a text link ad.

1.) Relevency - Make sure the site is closely related to your own
2.) PR - still a very important factor
3.) Google Backlinks (not backlinks from yahoo site explorer, most of those won' count. Should have at least a couple in google that are of equal or greater value)
3.) Uniqueness (does it pass copyscape?)
4.) Traffic (if it has any PR at all, it should be better than 2 million in alexa)
5.) Number of outbound links (should be less than ~30 per page)
6.) Age of domain ( should be older than 3 months. I like to see at least a year)

My suggestion is that if the site you are considering doesn't meet the first 3 criteria, then it shouldn't be considered at all. If the site you are considering doesn't meet the second criteria, then you should be skeptical.

Hopefully these tips will help. you can use the statistics gathered at www.AdhocAds.com to help you determine what sites are good to advertise with text link ads, and what sites aren't.

Become an AdhocAds Advertiser today at www.AdhocAds.com.